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Top News of The Week Sunday, 13'th October
Maddies: Mindshare is Agency of Year; Godrej Consumer Products is Mobile Marketer of Year

Mindshare bags 8 gold, Madison Media wins 3 gold, and Publicis, Havas & Digitas take home one gold each

Our goal is not to be No 1 or No 2: Manohar Bhat, Kia Motors India

The Head of Sales & Marketing talks about the brand’s journey in India, launch of their experience center and more

IPG Mediabrands’ Initiative India wins media mandate of 1mg

The account will be handled out of the agency’s Delhi office

Advertisers don’t want a duopoly in ad platforms: Rose Tsou, Verizon Media

Tsou, Head of International, Verizon Media, talks about how the company is looking to become an alternative for advertisers who do...

India can contribute 10% more to the region than it currently does: Stephen Li, OMD

Li, CEO of OMD APAC, believes India is a priority market not only from the point of view of demand and expectations, but also oppo...

 
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We plan to spend Rs 200 cr on ‘Scan any QR to pay using Paytm’ campaign: Jaskaran Kapany

The Marketing Head of the digital payment platform talks about the rationale behind their ‘Scan any QR to pay using Paytm’ campaig...

DNA to shut down Mumbai and Ahmedabad print editions

The publication said it will now be 'focussing on its online brand which has grown manifold in the digital space'

HT Media names Rajeev Beotra as Executive Director, Revenues, Advertising & Distribution

Beotra will report to Praveen Someshwar, CEO and Managing Director, HT Media

HT Media appoints Samudra Bhattacharya as CEO - Print

Bhattacharya will report to HT Media MD & CEO Praveen Someshwar

Brand campaigns on TikTok that ticked

We take a look at some of the TikTok campaigns that have been instant hits on the video sharing platform

 
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