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Saturday, 30'th November
Data monetisation is about leveraging data sets to deliver ROO & ROI: LV Krishnan, TAM

At Knowledge Conclave organised by Advertising Club Bangalore, Krishnan, CEO, TAM Media Research, spoke on the 'Science & Art of D...

 
Mobile has been biggest saviour for collecting data intelligently: Hemant Mehta, Kantar

At the Advertising Club Bangalore’s Knowledge Conclave, Hemant Mehta, MD & Chief Strategy Officer, Kantar, South Asia, spoke about...

 
Indian OTT industry expected to reach $1.7bn by 2023: Sandipan Mondal, Zapr Media Labs

At Advertising Club Bangalore's Knowledge Conclave, Sandipan Mondal, Founder & CEO of Zapr Media Labs, spoke about next-generation...

 
Britannia Good Day unveils 'Khushiyon ki Zidd Karo' ad with Deepika Padukone

The campaign was conceptualised by McCann World Group

 
Marico Hair & Care celebrates the joy of letting your hair down in #KhuleBaalBefikar ad

The film was conceptualised and shot by BBH India with Chrome Pictures, and is currently on air in Hindi speaking markets

 
OTHER HEADLINES
TATA TEA Chakra Gold launches Tamil Nadu exclusive campaign celebrating Tamil pride

The campaign was conceived and conceptualised by Mullen Lintas. The campaign combines the logic of 'processes' and the emotion of...

Voltas Beko partners with Momspresso to launch 'The Sunday Paradox' digital campaign

This DVC includes a nationwide survey to highlight the disparity between expectations and reality of Sundays for moms

Recap: The Week That Was

We bring you a roundup of the news that made headlines this past week

 
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