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ABP
Wednesday, 28'th August
Digital medium set to be the leading platform for advertisers

Industry experts say apart from factors like cheap data and growing smartphone penetration, demand from regional language markets...

 
ICMA 2019 jury meet: Clutter-breaking entries steal the show

Industry leaders come together to judge reams of thought-provoking entries in over 20 categories

 
'OTT platforms to play key role in OOH growth'

Experts feel with the advent of technology, data and lower display cost, Digital Out-Of-Home will also gain prominence in coming y...

 
News channel viewership jumps nearly 70% during Kerala and Karnataka floods

With an emphasis on responsible reporting, many channels carried commercial-free programs and turned their news channel rooms into...

 
WPP rolls out BAY99, its campus in Mumbai 

Ogilvy first to move into BAY99, which is located next to the international airport

 
OTHER HEADLINES
How India’s recent Test match win has boosted Virat Kohli’s brand value

We spoke to experts about the rise in brand Kohli after he became the most successful Indian captain in overseas Test

We want to keep our campaigns customer-centric, not celebrity-centric: Satish NS, Haier

Senior Vice President, Haier India, shares that their marketing budget for 2019 is Rs 100 crore

Flowers TV VP Anto Puthiry is no more

He breathed his last around 4 am today at Medical Trust Hospital, Kochi

 
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